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The Journal

This is your essential space for everything beauty, business, and beyond. Whether you’re a makeup artist, a lash artist, or just someone who adores beauty, you’ll discover a rich collection of resources, tips, and inspiration here.

Inspiration for a beautiful life

NEELAM KAUR

jasmine jones systems and processes coach for bridal makeup artist
the latest

How to Discover Your Makeup Niche, Find Your Ideal Client and Book More Brides

Are you ready to take your bridal makeup business to the next level by discovering your makeup niche and finding your dream brides? In this episode, we sat down with Jasmine from @BeautyAndTheNetwork, and let me tell you—she’s got some incredible advice on how to grow your clientele, even if you’re just starting out. Whether […]

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I’m Neelam.
Makeup artist, lash tech, podcaster, app co-founder, and serial organizer dedicated to helping women live life on their own terms.
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Kelly Callaghan sharing tips on creating and marketing an online lash extension course.

Hey, lash bosses! 💁‍♀️ If you’ve ever wondered how to scale your beauty business beyond trading hours for dollars, this episode is going to be a game-changer. 🎉 Today, we’re chatting with the incredible Kelly Callaghan from Beauty Business Babes on how you can create an additional income stream through online courses—specifically, a lash extension […]

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Sheila Bella, founder of Pretty Rich Inc., sharing tips on building a personal brand for makeup artists.

💄Hey, beauty bosses! 💄 If you’re ready to start building your personal brand and overcome fear, today’s episode with the incredible Sheila Bella is exactly what you need. Sheila is one of the most inspiring women in the beauty industry, having built a multi-million-dollar business from the ground up in just three years! 🌟 But […]

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Shelby Tarleton host of Lash Boss Radio

Hey, lash bosses! 🎙️ If you’re all about living your best lash life, then this episode is for you! I had the absolute pleasure of being a guest on Lash Boss Radio with the incredible Shelby, and let me tell you, being in the hot seat was a whole new experience! 😅 We covered so […]

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google and SEO for makeup artists

If you’re a makeup artist looking to rank higher on Google, you’re in the right place! In this episode, I sat down with Rickina Velte, also known as The Lash CEO, to dive deep into the world of SEO keywords for makeup artists. Rickina is a powerhouse when it comes to building a successful beauty […]

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Karen Martiz from Lash Blvd shares tips on how to upsell your lash clients and increase your income without working more hours in this podcast episode.

Hey lash artists! If you’re tired of working long hours but still want to increase your income, this episode is for you. I sat down with Karen Martiz, the founder of Lash Blvd and Lash Like a Pro, to talk about how you can upsell your lash clients and implement the Happiness System into your […]

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jayna marie host of the Big Lash Energy Podcast

If you’ve ever felt the pressure of building your bridal team while juggling your own business, you’re not alone. In this episode of the podcast, I had the absolute pleasure of sitting down with Jayna, the talented makeup artist, hairstylist, and host of the Big Lash Energy Podcast! We covered everything from avoiding burnout to […]

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toronto bridal hair stylist bridal hair couture talks about bridal makeup trials and consultations

When it comes to your bridal makeup consultations (or bridal makeup trials), the goal is simple: create a flawless experience that leaves your bride feeling confident and excited for her big day. Asking the right questions during your bridal makeup consultation is key to ensuring everything goes smoothly. By really understanding your bride’s vision, you’ll […]

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sanitation conversation for bridal makeup artists

Let’s talk about something super important—sanitation. Whether you learned your makeup skills in beauty school or through hands-on experience, one thing is clear: keeping your kit sanitized is a must. But are you doing everything you can to protect yourself and your clients? Today, I’m sitting down with Devawn, the founder of Sanitation Conversation, to […]

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brampton bride at her wedding with hair and makeup by dmg designz

Hey makeup artists! We’ve all been there—feeling overwhelmed, working long hours, and struggling to balance our personal and professional lives. In this episode, I sit down with my best friend and bridal hair magician, Darick Gangaram (aka Mr. DMG), to chat about finding work-life balance, setting boundaries, and trusting your instincts as a creative. If […]

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On the Air

The Bridal Beauty Business Podcast

Tired of one line messages asking “what do you charge?” Forget competing on price, it’s time to niche down and know your worth. This podcast was created for you, to help you grow your bridal business so you can get the clients you WANT, do the work you LOVE and charge the rates you DESERVE!

LIsten in
on the air

The Luxe Lash Life Podcast

You got your lash certification - woohoo! But now what?
Before you go spend hours trying to find clients on Instagram, setting your rates based on other artists in your area or offering crazy discounts that get you crazy clients that you don't need in your business - grab a seat.

tune in now

Ever feel like you're on a never-ending hamster wheel, juggling all the things?

As an Ottawa Bridal Makeup Artist, Lash Artist, Podcast Host, and the Co-Brains behind Lash Assist Pro (an app for lash techs digital consultation forms, waivers and lash mapping) & the Total Beauty Planner (an app for bridal makeup artists) - I know firsthand how easy it is to get stuck in the endless cycle of to-do lists. But here’s the truth: life is way too beautiful to be spent feeling overwhelmed especially when it’s avoidable!

That's why I'm here - to help you streamline your business workflow, elevate client experiences, and take control of your time so you can focus on what matters most to you.


Together, let's build a beauty business that thrives on your terms

About me